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  5. New SNS video highlights effectiveness of Scottish newspapers

A new SNS information video highlights the economic importance of the Scottish newspaper industry and the continuing effectiveness of Scottish newspapers for advertisers.

Produced by BIG Partnership on behalf of the SNS, the film includes interviews with leading business figures from the current SNS campaign.

It also incorporates new industry advertising data provided by Dianne Newman of Research and Analysis of Media.

The video was show-cased at last Thursday’s reception at the Scottish Parliament and you can view it here.